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Building the future one meal at a time

We are dedicated to building a sustainable and successful business in the region whilst serving delicious meals to all.

Building the future, one meal at a time.

We are dedicated to building a sustainable and successful business in the region whilst serving delicious meals to all.

Nourishing generation after generation

Growing up through the generations for the past 49 years, we will always be here to celebrate moments of joy and happiness with all.

Nourishing generation after generation

Growing up through the generations for the past 49 years, we will always be here to celebrate moments of joy and happiness with all.
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WITH MORE THAN 850 KFC RESTAURANTS AND OVER 500 PIZZA HUT RESTAURANTS ACROSS MALAYSIA, SINGAPORE, BRUNEI, AND CAMBODIA SERVING FAMED FAMILY FAVOURITES

A Malaysian owned fully integrated Halal company that provides gainful employment to over 22,000 people!

QSR Brands is a local company, proudly owned and run by Malaysians. We operate 850 KFC restaurants in Malaysia, Singapore, Brunei, and Cambodia, as well as more than 480 Pizza Hut concept restaurants and delivery services in Malaysia and Singapore.

In addition to restaurant operations, we are also actively involved in other parts of the food value chain, specifically for chicken. This includes breeding, contract farming, hatcheries, meat production and processing as well as ancillary businesses such as bread processing, confectioneries and sauce manufacturing. Of great import to us is that all of these businesses operate here in Malaysia.

These businesses provide employment opportunities for over twenty-two thousand (22,000) employees across Malaysia, Singapore, Brunei, and Cambodia. In Malaysia, of the 18,000 employees, 85% are Muslims. We are also very proud to say that we have been a pioneer in the employment of individuals with disabilities in our industry.

A key pillar of our philosophy is ensuring that we are completely "Halal". in all areas of our business. QSR Brands adheres to strict food regulations and continues to receive the highest level of certification recognised by the Department of Islamic Development Malaysia (JAKIM). We also comply with MS1500:2009 and related standards. Central and periodic monitoring is also frequently conducted by the Shariah and Halal Compliance Department and the Shariah Advisory Council Members. This has made QSR Brands a leader in the halal space.

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As a business entity that upholds Islamic core values, QSR Brands is a firm believer in the concept of 'sadaqah', which is the Muslim belief in voluntary acts of charity and righteous behaviour for a healthy and balanced society. In this regard, we are committed to paying annual business zakat and to date, we have contributed more than RM 62 million in business zakat. This zakat is then channelled to eligible Muslims across Malaysia by state Zakat centres.

Besides zakat, our organisation is also actively involved in conducting Corporate Social Responsibility activities through the KFC Add Hope Fund. This fund is strongly committed to alleviating hunger and has been actively supporting the cause. In just the last 3 years, the Add Hope Fund has given RM 1.7 million worth of food to needy people across Malaysia. We also have Pizza Hut’s Hut to Heart fund which focuses on supporting cancer care. We also contribute to Yayasan Johor Corp, Yayasan Sultanah Rogayah and an endowment to the Syed Naquib al-Attas Chair of Islamic Thought, Universiti Teknologi Malaysia.

about us

Our Vision

To be ASEAN’s Leading Food-Technology Company.

Our Purpose

To Create Craveable Moments Everyday.

about us

Our Businesses

KFC

Since the opening of KFC's first outlet in Malaysia in 1973, we have expanded to over 850 outlets across Malaysia, Singapore, Brunei and Cambodia. As the nation’s favourite fried chicken brand, we are constantly working to better serve our customers with great moments, excellent services and Finger Lickin' Good food.

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Pizza Hut

Beginning our operations in 1982, Pizza Hut is now the largest pizza operator in Malaysia and Singapore with over 500 Pizza Hut restaurants. Serving delicious meals including the infamous pan pizza, the company plans to expand the brand whilst making the meals more affordable!

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Ayamas

The first in Malaysia to introduce the sale of fresh HALAL chicken and other chicken based products. Ayamas offers flavourful ready-to-eat meals, ready-to-cook products and other kitchen-shelf foodstuffs from signature sauces to confectionery and beverages.

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LIFE

Malaysia’s leading sauce manufacturer, Region Food Industries Sdn Bhd is widely known for the delicious ‘Life’ condiments. The sauces are supplied to all KFC and Pizza Hut in Malaysia and Singapore and are available at other fast food operators, supermarkets, hypermarkets and provision stores in Malaysia.

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OUR STORY

Corporate Responsibility

QSR Brands thrives on a mutually dynamic relationship with our communities. To improve the wellbeing of those around us, we are committed to our Corporate Responsibility (CR) that supports our community, employees, marketplace, and environment.

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Add Hope

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Add Hope Distribution Programme​

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KFC Feeding Programme

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Hut to Heart

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Sayangimu Programme

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KFC Community Care Stores

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News & Events

Latest News

We're always innovating and finding ways to change the world. Find out what's new at QSR Brands here!

PIZZA HUT MALAYSIA BRINGS BACK AN INDULGENT TREAT WITH THE DURIAN CHEESE PIZZA

PETALING JAYA, 18th JULY 2024 – Pizza Hut Malaysia believes one cannot have too much of a good thing and…

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KFC MALAYSIA LAUNCHES THE KFC SCHOLARSHIP, A RM 2.1 MILLION INITIATIVE TO FUEL THE NEXT GENERATION OF LEADERS

PETALING JAYA, 3rd JULY 2024 – In celebration of over half a century of enriching Malaysian lives with good food…

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LEBIH 2,500 ASNAF TERIMA DAGING KORBAN QSR BRANDS

Petaling Jaya: QSR Brands (M) Holdings Bhd berjaya menyumbang zakat wakalah berjumlah RM155,200 yang diagihkan kepada lebih 2,500 asnaf sempena…

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GROW WITH US

Join us and be part
of our story

There's only ONE reason why you should join QSR Brands: OUR PEOPLE. We believe that our people are our greatest asset. We prioritise positive career development and offer optimal working environment with adequate facilities to ensure that our people flourish to fulfil their potential.

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Contact US

QSR Brands (M) Holdings Bhd. (201101011105)

Menara QSR, VSquare @ PJ City Centre, Jalan Utara,
46200 Petaling Jaya, Selangor Darul Ehsan, Malaysia

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