Besides zakat, our organisation is also actively involved in conducting Corporate Social Responsibility activities through the KFC Add Hope Fund. This fund is strongly committed to alleviating hunger and has been actively supporting the cause. In just the last 3 years, the Add Hope Fund has given RM 1.7 million worth of food to needy people across Malaysia. We also have Pizza Hut’s Hut to Heart fund which focused on supporting cancer care. We also contribute to Yayasan Johor Corp, Yayasan Sultanah Rogayah and an endowment to the Syed Naquib al-Attas Chair of Islamic Thought, Universiti Teknologi Malaysia.