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Awards

Awards & Recognition

Our Pursuit for Excellence

We have achieved a number of milestones in the course of running our business — recognition that spans iconic creative work, marketing effectiveness and our standing as one of the region’s most preferred employers.

From global creative honours to consumer-voted brand awards across Malaysia, Singapore, Brunei and Cambodia, our brands continue to set the benchmark for the industry.

Featured Recognition

Proud Moments

Honours We are
Proud Of

KFC Malaysia · Gold

Putra Brand Awards

2025

Pizza Hut Malaysia · Gold

Putra Aria Brand Awards

2025

KFC · Gold

Raya, Memang Meowriah!

2026

The Full Record

Recognition by Year

KFC​

Putra Brand Awards 2025

Restaurant & Fast Food Category – Gold

Pizza Hut

Putra Aria Brand Awards 2025

Restaurant & Fast Food Category – Gold

KFC​

KFC Thric3: Malaysia’s First AI Boyband Built as a Digital Product - Silver

Best AI & Digital Tech Products

KFC

From Bored Swipes to Boxed Bites: How KFC Gamified The One Box - Silver

Best Gamified Campaign

KFC

KFC Raya, Memang Meowriah! - Gold

Best Influencer Marketing Campaign

KFC

KFC Raya, Memang Meowriah! - Silver

Best Use of Social Media Platform

KFC

KFC Raya, Memang Meowriah! - Grand Prix

KFC​

Putra Brand Awards 2024

Restaurant & Fast Food Category – Gold

Pizza Hut

Putra Aria Brand Awards 2024

Restaurant & Fast Food Category – Gold

KFC​

MARKETECH APAC Marketing Technology Awards 2025

Best E-commerce Tech Platform​ - Gold

KFC

MARKETECH APAC Marketing Technology Awards 2025

Best Customer Experience Platform - Bronze

KFC

Malaysia Media Awards 2025

Best Use of Data - Silver

KFC

APPIES 2025

Best in Social - Silver

KFC​

Putra Brand Awards 2023

Restaurant & Fast Food Category – Gold

Pizza Hut

Putra Aria Brand Awards 2023

Restaurant & Fast Food Category – Gold

KFC​

2024 Adobe Experience Maker Award

The Disruptor

KFC

d Awards (MDA) 2024

Best Use of Video - Silver

KFC

d Awards (MDA) 2024

Best Use of Content/Advertorial/Native Advertising - Silver

KFC

d Awards (MDA) 2024

Best Use of Data - Silver

KFC

2024 A+M's MARKies Awards

Most Creative - Influencer / KOLs (Bronze)

KFC

Campaign’s Event Marketing Awards 2024

Best Experiential Marketing (Shortlisted)

KFC

Campaign’s Event Marketing Awards 2024

Best Experiential Brand (Shortlisted)

KFC

Campaign’s Event Marketing Awards 2024

Best Brand Experience - B2C (Shortlisted)

KFC

Malaysia Media Awards 2024

Best Use of Media Collaboration - Gold

KFC

Malaysia Media Awards 2024

Best Use of Branded Entertainment and Content - Silver

KFC

Malaysia Media Awards 2024

⁠Sports, Gaming & eSports - Silver

KFC

Malaysia Media Awards 2024

⁠Best Use of Radio / Audio - Silver

KFC

Malaysia Media Awards 2024

⁠Best Use of TV / Video - Silver

KFC

Malaysia Media Awards 2024

⁠Best Use of Ecommerce - Bronze

KFC

Malaysia Media Awards 2024

Best Use of Performance Media - ⁠Bronze

KFC

Malaysia Media Awards 2024

Best Use of Radio / Audio - ⁠Bronze

KFC

Malaysia Media Awards 2024

Best Use of Activation & Experiential - Bronze

KFC

Marketing Excellence Awards 2024

Excellence in Programmatic Marketing - Gold

KFC

Marketing Excellence Awards 2024

Excellence in Out of Home Advertising - Silver

KFC

YouTube Works Awards Malaysia

THE BIG BANG - 1st Runner-Up

KFC

The Drum Awards

Digital Experience : Food & Beverage - Bronze

KFC

MomentUM

Best Integrated Campaign - Silver

KFC

MomentUM

Best Use of Individual Medium - Bronze

KFC

MomentUM

Best Content Creation - Bronze

KFC

MomentUM

Best Integrated Campaign - Bronze

KFC

MomentUM

Best Use of Individual Medium - Bronze

KFC

MomentUM

Best Innovative Use of Data - Bronze

KFC

MomentUM

Best Use of Individual Medium - Silver

KFC

MomentUM

Best Content Creation - Silver

KFC

MomentUM

Best Innovative Use of Data - Silver

KFC

Kancil Awards 2023

Best Use of Social & Messaging Platforms - Bronze

KFC

d Awards (MDA) 2023

Best Use of Integrated Media - Bronze

KFC

Malaysia Media Awards 2023

Best Use of Integrated Media - Bronze

KFC

Festival of Media APAC (FOMA)

Best Partnership - Silver

KFC

Appies 2023

Best in Consumer & Business Services - Bronze

KFC

Kaboom Yum Awards - Asia

Most Distinctive Piece of Creative

KFC

Kaboom Yum Awards - Asia

KFC

Festival of Media APAC Awards

Best Partnership - Silver

KFC

Putra Brand Awards 2023

Restaurant & Fast Food Category – Gold

KFC

Kancil Awards 2023

Best Use of Events & Live Experiences - Merit

KFC

Kancil Awards 2023

Best Use of Sponsorships & Partnerships - Bronze

KFC

Kancil Awards 2023

Best Use of Branded Audio Content : Single - Bronze

KFC

Kancil Awards 2023

Best Use of Social & Messaging platforms - Merit

KFC

CMO Awards

Malaysian CMO of the year, Best Marketer in Data & Technology Marketing & Best Marketer in e-Commerce Marketing – Angelina Villanueva

QSR Brands

GCA Graduates Choice Award

Most Preferred Graduate Employers to Work For in 2022, #2 in Fast Food – KFC #4 in Fast Food – Pizza Hut, 100% Voted by University Students

Region Food Industries Sdn Bhd

The BrandLaureate BestBrands Awards 2021-2022 - Nation's Pride - Consumer Tomato Ketchup and Chilli Sauce

"Life" was selected as the exemplary brand for building the nation's brand for further international reach and increased global recognition.

KFC

Malaysia Media Awards 2022 - Best Use of eSports - Silver

KFC – Finger “Clickin’” Good with MLBB

KFC

Malaysia Media Awards 2022 -Best Use of Influencer Marketing - Silver

Wanderlust vicariously with AtukKepci's #HolidayBucketList

KFC

Malaysia Media Awards 2022 - Best Use of Integrated Media - Bronze

KFC strikes a nostalgic chord with Burger P. Ramlee

KFC

Appies 2022 - Best in Adtech/ Martech

Original KFC Moment (Recognition/Merit)

KFC

Appies 2022 - Best in Food & Beverages

Turning Crisis Into Opportunity - KFC Snack Time (Recognition/Merit)

KFC

Putra Brand Awards 2022

Restaurant & Fast Food Category - Gold

KFC

Yum! Reigniting R.E.D. Growth KFC Brand Conference 2022 - Outstanding Teamwork - Sharifah Musainah & Training & Field HR Team

Achievements in proactively coordinating and integrating various capability programs and engagement.

KFC

CMO Awards

Best Marketer in Retail & Promotions Marketing Gold – Chan May Ling

QSR Brands

Anugerah Majikan Prihatin (Swasta)

Sambutan Hari Orang Kurang Upaya Sedunia Peringkat Kebangsaan Tahun 2021 Ministry of Women, Family and Community Development (KPWKM)

Pizza Hut

Putra Brand Awards 2021

Bronze

Pizza Hut

Youtube Works Award 2021

Ad of the Year

Pizza Hut

Youtube Works Award 2021

Best Collaboration: Brand & Creator

Pizza Hut

Shoot For The Moon Award 2021

Quennie Tan received the award for driving successful roll out of Handcrafted Pizza to over 400 stores, leading strong LTO Campaigns for CNY, Raya, Year-End

Pizza Hut

SILVER Winner 2021

Excellence in Experiential Marketing, Pizza Heart / How our Pizza Heart won the hearts of Malaysians

Pizza Hut

SILVER Winner 2021

Excellence in Viral Marketing, Pizza Heart / How our Pizza Heart won the hearts of Malaysians

Pizza Hut

SILVER Winner 2021

Excellence in Social Media Marketing, Pizza Heart / How our Pizza Heart won the hearts of Malaysians

Pizza Hut

SILVER Winner 2021

Excellence in Advertising, Pizza Heart / How our Pizza Heart won the hearts of Malaysians

Pizza Hut

GOLD Winner 2021

Excellence in Brand Awareness, Pizza Heart / How our Pizza Heart won the hearts of Malaysians

Pizza Hut

GOLD Winner 2021

Excellence in Content Marketing, Pizza Heart / How our Pizza Heart won the hearts of Malaysians

Pizza Hut

GOLD Winner 2021

Digital & Social, Pizza Heart / How our Pizza Heart won the hearts of Malaysians

Pizza Hut

The 2021 HUT SUPREMO AWARDS

Winner of March & April 2021 – Emily Chong, CMO and the Malaysia Team received the award.

KFC Cambodia

E-Gets Technology Co. Ltd 2021 (KFC Cambodia)

Most Valuable Brand Partner Delivery Service

KFC

Malaysia Media Awards 2021

Advertiser of the Year

KFC

Malaysia Media Awards 2021

Bronze | Execution— Technology How KFC trolled their way into the stomachs of competitors via geo fencing

KFC

Malaysia Media Awards 2021

"Silver | Outcome— Behaviour Change, How treating our customers like a boss during the pandemic made them love us"

KFC

Malaysia Media Awards 2021

Bronze | Execution— Branded Content, Kepci Kitchen

KFC

Malaysia Media Awards 2021

Silver | Outcome— Business Impact Business Analytics Engine – Marketing Mix

KFC

Markies Awards 2021

Most Creative COVID Response – Bronze, Uniting Malaysians with just one post

KFC

Markies Awards 2021

Most Creative Audio – Gold KFC You Soon

KFC

Putra Brand Awards 2021

Restaurant & Fast Food Category – Gold

KFC

Graduate Choice Award 2021

Most Preferred Graduate Employer – 1st Runner Up

KFC

Caring Employer Award 2021

People With Disabilities (PWDs) – Private Sector

KFC

Yum! Annual Planning Meeting

KFC

Yum! Reigniting R.E.D. Growth KFC Brand Conference 2021 - Make Your Own Magic - Kimberly Hildegarda & KFC Marketing Malaysia

Achievements in driving Meet the Zingers promo which became a long-term offering that improved the burger sales mix.

KFC

d Awards (MDA) 2021 - Best in E-Comm Marketing - Gold

KFC collaborates with 'Mobile Legends: Bang Bang (MLBB)' for a Finger Clickin Good Game!

KFC

d Awards (MDA) 2021 - Best in E-Comm Marketing - Silver

KFC gets Malaysians hungry even before they know it

QSR Brands

Graduates’ Choice Awards (GCA) – #2 Most Attractive Employers To Work For in 2021 under Fast Food Chain Category (QSR Brands)

100% determined by the votes of university students nationwide

Pizza Hut

Mario Bros Award

Award received by Premnath Unnikrishnan

Pizza Hut

Beyond All Limit Awards 2020

FA – Adam Tan Kah Hoo

KFC Singapore

2020 Marketing Excellence Award, Best Gamification: Gold & Best Event Marketing (Virtual): Bronze (KFC Singapore)

Recognise outstanding work in Singapore’s marketing industry

KFC Singapore

QSR MEDIA ASIA CONFERENCE & AWARDS 2019, 2020 Multi-site Restaurant of the Year & Best Innovation Award (KFC Singapore)

Recognising fast food or fast casual restaurant who have shown exemplary accomplishments resulting in major advances in the quick service restaurant industry

KFC

WARC Awards 2020, Grand Prix (Effective Social Strategy) – Mat Ayam Free – How KFC’s #1 Fan Charmed Millions

Global competition honouring the effective use of emerging marketing disciplines

KFC

Effies 2020/2021, Gold Winner – Restaurants, Silver – Marketing Disruptor, Silver – Topical Marketing (KFC)

Premier award honouring the most effective marketing campaign

KFC

Ad Stars 2020, COVID Pivot – KFC You Soon

Recognises campaigns that have amplified and repositioned brands in keeping with their core values

KFC

Malaysian Digital Association’s d-Awards 2020, Best in e-Commerce Marketing Campaign: Bronze

KFC: Test, Learn & Earn, Best Search Marketing Campaign: Silver – KFC: Test, Learn & Earn, Best Use of Digital Innovation: Bronze – Machine Woos Man, Best Use of Mobile: Gold – It’s a logo? Its a burger? Ah its KFC, Best Use of Digital Innovation: Gold – Adblocker, its time for you to leave (KFC), Recognises talents and brands that embrace and use digital technology

KFC

YouGov Best Malaysia Brands 2020 – #1 Best Brand Improvers & Top 10 Best Brands (KFC)

Takes into account consumers’ perception of a brand’s overall quality, value, impression, reputation, satisfaction and whether consumers would recommend the brand to others

KFC

Putra Brand Awards 2020 – Restaurants Fast Food Category: Gold (KFC)

Consumer-led award in recognising the leading brands in Malaysia

KFC

2020 MomentUM Global Awards

Silver | Best Innovative Use of Data! Machine Woos Man

KFC

Marketing Excellence Awards 2020

Excellence in Brand Awareness – Bronze KFC – Order, Collect, Cabut

KFC

Marketing Excellence Awards 2020

Excellence in E-Commerce Marketing – Silver, KFC – Order, Collect, Cabut

KFC

Malaysian Digital Association’s d-Awards 2020

Best Search Marketing Campaign – Silver, KFC: Test, Learn & Earn

KFC

Malaysian Digital Association’s d-Awards 2020

Best Use of Mobile – Gold It’s a logo? Its a burger? Ah its KFC

KFC

Malaysian Digital Association’s d-Awards 2020

Best Use of Digital Innovation – Bronze Machine Woos Man

KFC

Malaysian Digital Association’s d-Awards 2020

Best Search Marketing Campaign – Silver, KFC: Test, Learn & Earn

KFC

Malaysian Digital Association’s d-Awards 2020

Best in e-Commerce Marketing Campaign – Bronze KFC: Test, Learn & Earn

KFC

Yum! AFBU GM Special Award

The Pacesetter Award - Hanim Mazam

KFC

Yum! AFBU GM Special Award

The Pacesetter Award - Sebramaniam Nakkiah

KFC

Yum! Asia Central Virtual Ops Forum 2020

True North Award - Chandrasagran Munusamy

KFC

CMO Awards

Best Marketer in e-Commerce Marketing - Angelina Villanueva

KFC

CMO Awards

Best Marketer in Data & Technology Marketing

KFC

CMO Awards

Malaysian CMO of the Year - Angelina Villanueva

QSR Brands

Anugerah Jenama Halal Asia (AHBA), Kategori Anugerah Jenama: Anugerah Restoran Makanan Segera Terbaik (QSR Brands)

Recognise and promote prominent halal brands in Asia

Pizza Hut

Malaysia CMO Awards 2019

Emily Chong, CMO Awards

Pizza Hut

The Effies Award 2019 - Bronze

New product/ service introduction, Pizza Hut, The Singing Pizza

Pizza Hut

The Mob-Ex Award 2019 - Bronze

Best App - F&B Pizza Hut Delivery App Launch

KFC Singapore

The Appies Malaysia 2019 Food & Beverage: Silver

Taste the passion with the new pan pizza

Pizza Hut

Advertising + Marketing Magazine's Marketing Excellence Awards 2019, Excellence in Marketing Innovation (Pizza Hut)

Designed to recognise outstanding work in Malaysia's marketing industry

Pizza Hut

The Mob-Ex Award 2019: Bronze, Best App F&B - Pizza Hut Delivery App Launch

Celebrating excellence in mobile marketing

Pizza Hut

The Appies Malaysia 2019, Food & Beverage: Silver - Taste the Passion, with the New Pan Pizza (Pizza Hut)

Awarding most powerful marketing campaigns in Malaysia

Pizza Hut

Putra Brand Awards 2019, Restaurant & Fast Food Category: Silver (Pizza Hut)

Consumer-led award in recognising the leading brands in Malaysia

KFC Cambodia

E-Gets Technology Co. Ltd 2019 (KFC Cambodia)

Most valuable catering partner delivery service

KFC Singapore

2019 Effie Singapore, Silver - David vs. Goliath, Silver - Restaurants, Silver - Renaissance (KFC Singapore)

Premier award honouring the most effective marketing campaigns

KFC Singapore

QSR Media Asia Conference & Award 2019, 2019 Multi-Site Restaurant of the Year & Best Sustainability Initiative (KFC Singapore)

Recognising fast food or fast casual restaurant who have shown exemplary accomplishments resulting in major advances in the quick service restaurant industry

KFC Singapore

The Loyalty & Engagement Awards 2019 (LEA Singapore 2019) Best CRM Strategy - KFC Finger Lickin' Data Creates Diversified Segmentation for Successful CRM (KFC Singapore)

Celebrate greatness in engagement, loyalty and relationship marketing

KFC

Malaysian Digital Association's d-Awards 2019, Best Integrated Media Campaign: Gold

Anything’s Better With KFC Golden Egg Crunch, Best Search Marketing Campaign: Gold – Optimisation on Steroids, Best Performance Campaign: Silver – Optimisation on Steroids, Best Use of Mobile – Anything’s Better With KFC Golden Egg Crunch, Best Use of Digital Innovation: Bronze – Everything’s Better With Golden Egg Crunch (KFC)

Recognises talents and brands that embrace and use digital technology

KFC

Malaysian Media Awards 2019, Best Use of Social Media/ Influencers: Gold

Best Use of Mobile: Gold, Best Use of e-Commerce: Gold, Best Integrated Media Campaign: Gold, Best Use of Data: Gold, Best Use of Video: Silver, Best Use of Branded Content: Silver, Best Integrated Media Campaign: Silver, Best Use of Audio: Silver, Digital Performance Strategy: Silver, Best Use of Audio: Bronze, Digital Performance Strategy: Bronze

Recognising and rewarding outstanding media campaigns across Malaysia

KFC

The Digital Advertising Awards 2019, Most Effective Programmatic Partnership: Winner - The Colonel that Laid the Golden Egg

Recognising the best technology and digital media in advertising

KFC

Malaysia Effie 2019, Restaurants Category: Bronze - How KFC's Mat Ayam Charmed Malaysians

Premier award honouring the most effective marketing campaigns

KFC

Advertising + Marketing's the MARKies 2019, Most Creative - Social Media: Silver - How KFC Engaged the Tap Generation Without Showing a Single Chicken During Ramadan

Rewards the most innovative, creative and effective campaigns

KFC

Tambuli Awards 2019, Social Media: Silver, Brand Storytelling: Bronze, Seasons Celebration: Grand Prix - The Other Sanders (KFC)

Recognising creative and effective brands with purpose

KFC

APAC Effie 2019, Specialty Category - Corporate Reputation: Bronze - The Other Sanders (KFC)

Honouring the most effective marketing campaigns

KFC

Festival of Media APAC Awards 2019, The Creative Use of Media Award: Gold & Best Use of Digital Media: Bronze (KFC)

Rewarding the best in media thinking and communications

KFC

WARC Media 100 Rankings, Media Top 100 Campaigns - Global: #88 & Media Top 100 Campaigns - APAC: #25 (KFC)

Ranking of the world's most awarded campaigns and companies for media

KFC

WARC Media Awards 2019, Innovation Category & Social Category: Bronze (KFC)

Global competition honouring the effective use of emerging marketing disciplines

KFC

Putra Brand Awards 2019, Restaurant & Fast Food Category: Gold (KFC)

Consumer-led award in recognising the leading brands in Malaysia

KFC

UM Momentum Awards (KFC)

Gold - Anything's Better with KFC's Golden Egg Crunch
Silver - KFC's Powering Search Optimisations with Real World Factors

KFC

Kancil 2019

i. KFC Double Down Be Good So You Can Be Bad (2019)
ii. KFC x PMC
iii. KFC Original Series
iv. Raya Selamba
v. KFC Gochujang Crunch
vi. KFC Bucket Bersama

KFC

Golden Globe Tigers Award 2018, Malaysia's Best Brand (Pizza Hut)

Recognising "tigers" in marketing, branding, CSR, and social innovation, education & academic across leadership levels in individual and organisations

KFC

Malaysia Media Awards, Campaign that Drive Commerce: Bronze - Craving Powered Selling (KFC Delivery)

Recognising and rewarding outstanding media campaigns across Malaysia

KFC

Malaysia Media Awards, Best Use of Technology: Gold - From Programmatic to Weathermatic (KFC)

Recognising and rewarding outstanding media campaigns across Malaysia

KFC Singapore

Singapore Media Awards, Most Dynamic International Brand Award (KFC Singapore)

Recognises KFC for successfully capturing consumer attention in the consumer marketplace in Singapore

KFC

Malaysian Digital Association's Awards, Best Use of Social Malaysia Media Awards, Best Use of Radio: Silver - World's First Radio Open House CNY 2017 (KFC)

Recognising and rewarding outstanding media campaigns across Malaysia

KFC

Malaysian Digital Association's Award, Best Use of Data: The APPIES Malaysia 2018: Gold - Double Down "Made for the Bold" (KFC)

Awarding the most powerful marketing campaigns in Malaysia

KFC

Malaysia Media Awards, Creative Use of Data: Bronze - From Programmatic to Weathermatic

Recognising and rewarding outstanding media campaigns across Malaysia

KFC

Malaysia Media Awards, Creative Use of Data & Best Use of Social Media/ Influencers: Gold - How KFC Used Data to Double Down McGoliath (KFC Double Down)

Recognising and rewarding outstanding media campaigns across Malaysia

QSR Brands

ACES Award, Outstanding Leaders in Asia - Merrill Pereyra, CEO - Restaurant Division of QSR Brands

Asia's corporate excellence and sustainability awards

KFC

Malaysia Effie Awards, Restaurants Category: Bronze (KFC - Golden Prawn System)

Premier award honouring the most effective marketing campaigns

LIFE

Family's Choice Award, Best Chilli and Tomato Sauce (Life Brands)

Consumer-led award in recognising leading brands in Malaysia

KFC

Malaysian YouTube Ads Leaderboard: #2 (KFC Kaki Unite)

Top 10 most watched YouTube ads for the first half of 2017

KFC

WARC Awards, Effective Content Strategy Category: Gold (KFC)

Global competition honouring the effective use of emerging marketing disciplines

KFC

Mob-Ex 2017, Best Solution mCommerce: Gold (KFC Delivery)

Celebrating excellence in mobile marketing

KFC

Digital Marketing Awards Asia, B2C Category: KFC Kaki Unite (KFC)

Awarding innovative approaches and best practices for digital marketing

KFC

The BrandLaureate Special Edition World Awards, Brand Excellence in Quick Service Restaurant - Fried Chicken (KFC)

Honouring brands with superb brand performances in respective fields

Pizza Hut

Putra Brand Awards, Restaurant & Fast Food Category: Bronze (Pizza Hut)

Consumer-led award in recognising the leading brands in Malaysia

Pizza Hut

The Cannes Lions Awards, Retail Stores, Restaurants & Fast Food Outlets Category: Bronze (Pizza Hut)

Award that celebrates the best creative work in the world

KFC

Putra Brand Awards, Restaurant & Fast Food Category: Gold (KFC)

Consumer-led award in recognising the leading brands in Malaysia

KFC

Malaysia's Strongest Brands Award, Food (KFC)

Recognising the strongest brands in Malaysia

KFC Singapore

Asian Marketing Effectiveness and Strategy Award (AMES Singapore), Data Driven Marketing: Silver (KFC Singapore)

Reward for the most innovative and effective marketing strategies in the region

KFC

APPIES Malaysia, Food & Beverage: Gold (KFC - Hot & Cheezy)

Award for the best marketing campaign

KFC

Google Hall of Fame, Malaysia (KFC)

Data Driven Marketing — Silver, for innovative and effective marketing strategies in the region.

Contact Us

QSR Brands (M) Holdings Bhd 201101011105 (939235-W)

Menara QSR, VSquare @ PJ City Centre, Jalan Utara,
46200 Petaling Jaya, Selangor Darul Ehsan, Malaysia

+60 3 7933 8888
email.us@qsrbrands.com.my

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