News and Press >MITRALAND GROUP INKS MOU WITH QSR BRANDS

MITRALAND GROUP INKS MOU WITH QSR BRANDS

GRAVIT8, KLANG SOUTH, 4 September 2019 – Mitraland Group, a maritime-themed Pier8 Mall in an integrated property development project Gravit8, has signed an agreement with QSR Brands (M) Holdings Bhd (QSR Brands) among other tenants, to bring KFC Malaysia as one of the best retail experiences possible to the community retail destination targeted for completion the first quarter of next year.

“As the largest quick service restaurant in the region, we are all about our customers. This collaboration provides a good platform for us to expand our presence by offering customers vibrant retail options and gaining stronger footing in our respective field. We want to ensure that we remain relevant to our customers, making it easy and visible for our customers and being distinctive in our services and offerings,” said Dato’ Seri Mohamed Azahari Mohamed Kamil, Group Managing Director, QSR Brands.

Pier8 is a revolutionary F&B haven that doubles as a seafood hub; and offers an immersive brand experience with impactful retail store experience judging by the brands that are making their way in. This retail establishment covers over 150,000 sq ft over 2 levels with 700 and more, available parking lots. A standalone salt water aquarium, measuring 6-meter in diameter will also be a focal point at Pier8. It is designed to offer visitors and diners at the al fresco area a unique and immersive sensory engagement.

Pier8 is an affordable, fully integrated development and it signifies a complete integration of community amenities, retail and lifestyle components and convenient connectivity – making it a compelling destination for the community.

“In these rapidly changing landscapes together with the ever-changing consumer expectations, retail malls must be agile and adaptive in order to remain ahead of the curve. Within this scenario, Pier8 will constantly strive to offer new and different retailers, F&B and entertainment in order to attract shoppers,” said Mr Chuah Theong Yee, Deputy Executive Chairman of Mitraland Group during the MoU signing ceremony.

The new tenants are KFC Malaysia, Best Fresh Mart, Cherie Hearts International Preschool, Believe Fitness, Thai Hou Sek, Bushido (originally from Singapore and opening its 1st Malaysian outlet in Pier8), Station One Café and Onedeland.

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